Business Wire, Dec 15, 2006
Engagement ring experts, DiamondOcean.com, are poised to bring about a major change in the way people shop for high quality diamond jewelry online; People can now tinker around with different ideas and designs until they finalize on one, and only after their approval is given does a design go into production
MUMBAI, India — New online retailer DiamondOcean.com has improved the way in which a man or woman purchases an engagement ring or other high quality diamond jewelry by introducing the idea of complete customization. People can now tinker around with different ideas and designs until they finalize on one, and only after their approval is given does a design go into production, says Meenaskshi Banker, a spokesperson for the company.
“We wanted to make diamond jewelry more accessible, so we decided to change the way jewelry was bought and sold,” Banker said. “Sales are expected to go up by 300 percent this Christmas season.”
Consumers are showing a great deal of interest in the diamond solitaire engagement ring collection and the u karat and 1 karat diamond jewelry are already selling like hotcakes, she added.
DiamondOcean.com is an e-commerce website hosted by Marquise Gems Pvt. Ltd. The company is located in India from where it manufactures and retails jewelry like diamond earrings, diamond necklaces, diamond pendants, bracelets and charms, bangles, watches, complete diamond sets and loose diamonds — as well as a huge engagement ring collection
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